These are the first and second design concepts for Será a Propaganda Culpada? (Is Advertising the Culprit?) by Marcelo C. P. Diniz. Fat lady illustration by Lielzo Azambuja.
The first concept had been approved until one week before publishing when the publisher requested an option without images and with a strong typography treatment. The publisher liked the second option, but decided to change the colors and some of the design elements before printing. Due to a tight deadline and difference in time zones, their designer had to execute the changes and the final cover no longer reflected my work.